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HOW CAN A NONPROFIT AVOID
OVERPAYING FOR INSURANCE?
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1. Prioritize Loss
Control |
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Nonprofits pay higher insurance premiums if they have
more claims or larger claims than other nonprofits with similar operations.
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Board members should
encourage a corporate culture prioritizing safety and protection of property
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Administrative staff
should review all claims and attempt to develop prevention strategies.
Claims and incidents summaries should be reported to the board on a regular
basis
Free loss control information is available at:
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The Nonprofit Risk
Management Center
www.nonprofitrisk.org/
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Charity First
www.coveragefirst.com/portal/communities/community.asp?UserID=2&CommunityID=1664
(click on ‘risk
management resources’)
▪
Alliance
of Nonprofits for Insurance, Risk Retention Group (ANI-RRG)
www.ani-rrg.org/dcPage.cfm?PageBaseID=50120
▪
The National Safety
Council
www.nsc.org/
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2. Empower
Administrative Staff |
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Administrative staff should choose a nonprofit’s insurance agent without
board pressure or influence. Any other arrangement eventually results in
higher premiums. When administrative staff can hire and fire an agent,
the agent will be working for them rather than the other way around.
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From 101 Ways To Cut Business Insurance Cost without Sacrificing
Protection: “Some agents will attempt to ‘go over [administrative
staff’s] head’, and this can cost the organization considerable amounts of
money…Only in very rare situations will an agent chosen...because of
family, social, or business relationships perform the quality services a
particular organization deserves.” page 94 copyright 2002 International
Risk Management Institute, Inc.
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3. Buy from a
Specialist Agent or Broker |
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Specialist agents and brokers have extensive experience placing insurance
for nonprofits, and are more consistent than non-specialists in providing
competitive premiums.
The
phenomena of agent specialization first appeared in the 1970’s. Initially
viewed as merely a marketing technique, there’s now a wide consensus that
specialization provides significant value.
Examples of some independent opinions:
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“The most important qualification a nonprofit should
seek in its insurance professional is experience working with other
nonprofit organizations.” Managing Risk in Nonprofit
Organizations: A Comprehensive Guide page 260, copyright 2004 John
Wiley & Sons
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“One of the most effective steps you can take to
reduce business insurance costs is to choose an insurance agent
[with]…industry expertise.” 101 Ways To Cut Business Insurance Cost
without Sacrificing Protection page 94 , copyright 2002 International
Risk Management Institute, Inc.
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“Select an…insurance agent…knowledgeable about the
specific insurance needs of the nonprofit industry” Saving Money in
Nonprofit Organizations page 77, copyright 1998 Jossey-Bass, Inc.
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4.
Make a Positive Impression |
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Complete all applications in full.
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Explain any discrepancies between your Website and information entered on
your applications.
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Answer all underwriter follow-up questions as quickly and completely as
possible.
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Review your insurance company’s claims history reports before submitting
applications.
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Provide details of your loss control initiatives, especially remedial
responses to specific claims.
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COMPETITIVE BIDDING
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Some
nonprofits put their insurance out to bid simply to shop for a better price,
but for most nonprofits the primary motivation is loss of confidence in
their agent or dissatisfaction with their agent’s service.
If
you decide to put your insurance out for bid, especially if you’re a larger
nonprofit, it’s best to address several issues before you initiate the
process. The following are some suggestions for getting maximum value from
the bidding process. |
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COMPETITIVE
BIDDING SUGGESTIONS |
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Number of Bidders – There’s rarely any
advantage to having more than one or two bidders in addition to your
current agent. Many of the best agents will decline to participate if
there are too many bidders.
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Choosing Bidders – The best sources for
identifying good potential bidders are associations that you belong to, or
colleagues at nonprofit organizations similar to yours. The Nonprofit
Risk Management Center can also be a resource in identifying specialist
agents and brokers www.nonprofitrisk.org/.
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Assigning Markets – At least 60 days prior to
renewal, bidders should report their choice of insurance company to you
for your authorization. Normally the incumbent broker is given first
choice, which will usually be your existing insurance company. No bidder
should initially be assigned to more than two insurance companies. After
the markets have been assigned, if any of the bidders request permission
to approach additional unassigned markets, there’s no harm in allowing
them to do so, as long as they identify the markets.
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Bidding Specifications – It’s not necessary to
develop bidding specifications. Bidders should quote against your existing
coverage, and provide you with a comparison of their proposed coverage and
your existing coverage, when they present their formal proposal.
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Transparency – Efficient competitive bidding
requires transparency. No bidder should have access to more information
than any other bidder. All bidders should be told the identity of the
other bidders and their markets.
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Broker of Record Letters – You may need to
issue a Broker of Record Letter to give a bidder access to an assigned
market. In the rare additional circumstance when a Broker of Record
Letter might be necessary a new bidder should be assigned never an
existing bidder.
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Current Policy Information – Full information
on your expiring policy should be disclosed to non-incumbent bidders,
including any changes since the policy effective date.
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Completing
Applications
– It’s common to underestimate the amount of effort necessary to complete
insurance applications. When seeking bids, it’s especially important to
make sure that sufficient time has been allocated. In addition to
completing applications, you’ll need to ask your incumbent broker to send
you insurance company print-outs of your claims history for the past five
years. Receipt of the print-outs should take a week at the most. You may
also want to prepare a narrative briefly describing any risk management
procedures you’ve initiated. Return completed applications to the bidders
at least 45 days prior to renewal.
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Bidder Access to Decision Maker – All bidders
should have access to the person who has the ultimate authority and
responsibility for choosing the winning bid. You also should have
complete transparency internally as to who the ultimate decision maker is.
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Formal Proposals – All proposals should be in
writing. In addition to premium amounts, the proposals should include a
comparison of the proposed coverage and your expiring coverage, and a
written explanation of any coverage or service issues that might influence
your decision in choosing the winning bid.
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Cut-Off Date for Proposals – A cut-off date
for accepting proposals should be established at the beginning of the
bidding process. The date should be at least three working days prior to
the renewal date of your policy.
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Evaluating Proposals – The best way to
evaluate proposals, other than merely taking them at face value, is to let
the competing brokers do it for you. You should always comply with
bidders’ requests to review other bidders’ proposals. If a bidder has
criticisms of the other proposals, you should request that their
criticisms be in writing. It’s not inappropriate to take factors other
than price and coverage into consideration, such as a broker’s insurance
expertise, experience working with nonprofits, or your perception of a
broker’s trustworthiness. Keep in mind that any broker is going to
promise good service.
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Final Look – If you’re satisfied with your
incumbent broker, and if another bidder has submitted a better proposal,
it’s not inappropriate to allow an extra day for the incumbent broker to
try to negotiate lower premiums or better coverage.
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